Our Story

Founded in 2023, Shropshire Roots Brotherhood began with the vision of creating a safe and supportive space for men to connect, grow, and lead. Co-founded originally by Wilfred Grainger and his brother-in-law Ben, the organization quickly became a vital resource for men seeking community and personal development. What started as a small, local initiative has grown into a network of men committed to making a lasting, positive impact on their lives and the lives of those around them. In 2023, we expanded our reach by integrating with local services to support social prescription initiatives.

Our Mission

Our mission is to build a supportive, non-judgmental community dedicated to enhancing the mental well-being and overall health of men. Through genuine conversations, transformative activities, and a deep connection with nature, we nurture strength through vulnerability and resilience. We are committed to empowering men to become the best versions of themselves, contributing to a stronger, healthier society.

Meet Our Team

Wilfred Grainger

Wilfred Grainger

Co-Founder
Wilfred Grainger is a committed co-founder, driven by a passion to provide free services to all men through meaningful community engagement and authentic connections. Co-founding the Shropshire Roots Brotherhood originally alongside his brother-in-law, Wilfred has been instrumental in shaping the vision and mission that have turned the organization into a vital force for positive change, creating a community that leaves a lasting impact on the lives of men.

Christian Toon

Christian Toon

Leader
Christian Toon brings extensive experience in leadership and resilience development. His role in overseeing cold water activities, a high-risk responsibility, highlights his unwavering dedication to safety and well-being in demanding conditions. Christian’s commitment to strengthening the bonds within the brotherhood has played a crucial role in building a resilient and unified community.